Wearables are not selling like hotcakes

According to data from e-Marketer, the wearables market, once expected to make a big push in sales during 2016, is having a disappointing year. In October of 2015, eMarketer predicted that the category would show 60% growth among adults in 2016. Instead, the growth rate will be less than half that forecast, at 24.7%. Wearables includes smartwatches and fitness trackers.

Part of the problem for the disappointing turnover is that smartwatches do not have a particular feature that they can call their own. Most of the health related features found on intelligent timepieces can be found in fitness ...