Apple refutes reports about underperforming sales of iPhone 8, says it "exceeded expectations"

We have seen more than one report suggest that the Apple iPhone 8 sales are not doing great: analysts claimed that the iPhone 7 is selling better than the new iPhone 8 on multiple occasions. Analysts' reports are not facts, though, and it seems that those rumors were not in line with reality: Apple chief executive Tim Cook has officially confirmed that the new iPhone 8 and iPhone 8 Plus "instantly became our two most popular iPhone models, and have been every week since then".

iPhone 8 has instantly become Apple's most popular phone

Cook ...