The new iPhone models are coming in less than a month, so LoupVentures decided to conduct a survey about the consumers’ intent to upgrade to a newer Apple smartphone. The survey questions were answered by 530 individuals from the US, 212 of them are currently Android users and the rest have an iPhone.Of the iPhone owners, 48% said they are planning to upgrade to a newer device. That doesn’t necessarily mean a 2018 model. From the people that are planning to upgrade, 42% said they intent to buy one of the devices released this fall, while 17% want to switch to an iPhone X and 16% to the ...
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