Long before the company’s US trouble began, ZTE made the risky call to skip a presumably conventional Axon 8 flagship phone and instead focus its resources on a decidedly experimental Axon M. The gamble didn’t exactly pay off, as the foldable dual-screen device failed to connect with a mainstream US audience, also receiving dreadful reviews.
As such, we always expected a “standard” ZTE Axon 9 to follow the quirky Axon M sooner or later, but for obvious reasons, the company’s plans could be in flux as various courses of action are explored in search for a return to profitability.
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