The oversaturation of smartphone markets around the globe has been apparent for years, and perhaps the issue is most evident in the largest consumer market on the planet - the USA. But what do the numbers show?
According to the latest data by Pew Research Center, 99% of adult Americans aged 18-49 currently own a cell phone, while 91% of people in the same group are smartphone owners. The total number of US adults who own a cell phone is estimated to be at around 95% and internet adoption stands at 89% (97% for the 18-49 group).
Interestingly, ...
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