While we can blame a meme Facebook for the former, the reason for the latter is the trending #AgeChallenge kick-started by the developer behind gender-swapping, age-bending app FaceApp. Congratulations, that's just the state of social media in mid-2019, and it's the latest proof that clever marketing strategies can easily create tons of media coverage by achieving viral status.
What's FaceApp?
Released on both ...
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