Fitbit might be going after Apple in the smartwatch market (both in the US and around the world), but that doesn’t mean the veteran wearable device manufacturer is looking to throw in the low-cost activity tracker towel.
Products like the newly released Charge 3 are probably generating smaller profits than the Versa and Ionic, but they're still crucially contributing to Fitbit’s brand exposure and mainstream popularity, not to mention revenues.
Already deemed the company’s best tracker yet in our hands-on preview and further praised for its general functionality and long battery ...
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