Apple has struggled to compete in the Indian smartphone market for years and things only got worse in 2019. However, strategy changes in recent months appear to have sparked a drastic turnaround for the Cupertino giant.The iPhone 11 and price cuts helped Apple
According to a report (via ) by the International Data Corporation (IDC), Apple captured a massive 75.6% of the premium smartphone segment in India between October and December. The latter is growing rapidly (29% year-on-year, according to Counterpoint Research) and includes all devices priced about $500.
Nevertheless, it still ...
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