New codec will shrink video file sizes by 50%, drastically improve streaming

4K and 8K videos offer amazing quality but one big drawback is the data required to enjoy them makes it harder to stream and store on your devices. And the situation would have been even worse if it wasn’t for compression algorithms. They make file sizes manageable with little or no loss in quality.

One of the most popular compression standards today are H.264 (AVC) and H.265 (HEVC). If you haven’t heard of them, don’t worry. What’s important is that the company that developed them, Fraunhofer, is now ready with the next generation coding standard, aptly called H.266, or VVC (Versatile ...