Wednesday 30 December 2020

The App Store grabs over 68% of global app revenue on Christmas day

, $407.6 million was spent globally this past Christmas on apps purchased from the App Store and the Play Store. That number represents a 34.5% year-over-year gain from the $303 million that was spent on apps during Christmas day in 2019. Mobile games made up the majority of app spending on December 25th; that figure was $295.6 million, up 27% from the $232.4 million spent on games during last year's Christmas day. Money spent on non-game apps on Christmas day rose 59% year-over-year from $70.5 million last year to $112 million this year.

Once again, Apple's ...

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